Authenticity is unique. Non-traditional.

It’s the least cookie cutter sales method out there because it's the least understood.

Most business coaches don’t know how to be authentic.

Not because they don’t want to be -

but bc they just don’t know themselves at the depth that allows them to trust that merely showing up as their real selves will be enough to get the job done.

To make sales.

To deliver results.

This lack of authenticity in marketing comes from a place of fear.

It’s not intentional (I don’t believe) but it’s also not working.

It’s time to believe in yourself, recognize your worth and trust that showing up in your unique truth will be more than enough to push you to the front of the crowd and make your soul based business work for you.

Xx,

Dana